The Herald, January 2015

Ampersand publishes The Soapbox, a magazine aimed at exposing the Bay’s creative enterprises. The Soapbox creative director Reino Erasmus said: “As a creative, I believe your immediate environment has a great influence over your work and thought process. But most importantly, your view on this world. By immersing yourself in such a historically significant and culturally vibrant part of town, you cannot help but feel motivated to inspire others.” The Soapbox operations director Greig Timkoe, agreed: “Central and Govan Mbeki is the cultural coal face where Europe, Africa and Asia meet. I find the comparisons and similarities creatively stimulating, and it’s one of the chief reasons I choose to work here.”